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Spanish Newspaper El Pais Says Slavoj Žižek is the 'viral philosopher'

In a recent piece, the Spanish Newspaper El Pais identifies Slavoj Žižek as the 'viral philosopher' due to his popularity through his video talks and interviews on YouTube. The piece was written on the occation when Žižek delivered a talk - "A Plea for Bureaucratic Socialism" (see the video of the talk below) - on Wednesday (June 30, 2017) outside the Círculo de Bellas Artes, a major cultural center in downtown Madrid.






To quote about the experience of an 18-year-old physics student Carlos Fulgado:
He showed up shortly before 5pm to make sure he would get a good spot for an event due to start at 7.30pm. Fulgado says he found Žižek in a “mainstream” way: from hearsay and by watching snippets of his YouTube videos, most particularly extracts from The Pervert’s Guide to Cinema and The Pervert’s Guide to Ideology, two documentaries which he hosted and wrote the script for. 
Fulgado says he attempted to read In Defense of Lost Causes, but this was a little too hardcore for a reader who was 15 at the time. Since then, however, he has already made it through eight to 10 volumes by his favorite thinker. 
“He has subverted the classic way of accessing philosophy,” the 18-year-old says. “Instead of speaking from an ivory tower, he appeals to hipsters. He knows how to empathize with young people, through references to David Lynch and Starbucks.”
On Wednesday, Fulgado was the first attendee to rush to shake Žižek’s hand when the latter showed up at Círculo de Bellas Artes.




And here is another one:
But there was someone who had arrived there before him. Pablo Castellano, a 24-year-old philosophy student, had been standing in line since 3.45pm. He confessed that he had not read Žižek’s most important work, but that he was very familiar with his YouTube material. 
“He is very popular among philosophy school students, but academically he has no presence whatsoever; he is not studied,” he noted.